Wildbore & Gibbons LLP are Chartered Trade Mark Attorneys. Since 1887 our clients have trusted us to protect, monitor and defend their valuable identities and product names.

Unlike other lawyers, we work exclusively in trade marks and designs. Because we’re trade mark specialists, we’ll guide you effortlessly through the legal maze. Our expertise saves you time and money while ensuring comprehensive protection for your trade marks and the visual features of your products.

Latest News

Food & Beverage Law IP Summit 2017

November 15th, 2017

Wildbore & Gibbons LLP are delighted to be sponsoring the Food & Beverage Law IP Summit for the third year.


Successful outcome at the European Court of Justice

September 19th, 2017

We are delighted to report the successful outcome for Bruichladdich at the European Court of Justice, following a challenge to the trade mark registration of PORT CHARLOTTE by the Instituto dos Vinhos e do Porto, regarding the inclusion of the word ‘Port’ in the trade mark. 

The full decision can be found here: 


The Court considered that the trade mark PORT CHARLOTTE did not evoke the products protected under the Protected Designation of Origin and there were not enough facts to show that PORT CHARLOTTE derives any unfair advantage from the Protected Designation.  This upholds successful decisions that we obtained on behalf of Bruichladdich at the EUIPO.

Some of our clients

Elemis Logo

Wildbore & Gibbons LLP have been acting for the Elemis spa and skincare brand since the inception of the business in 1989. Elemis treatments are available through a network of over 1200 spas and salons around the world, including flagship day spas in London, Miami and Hong Kong.


The “masthead” of the magazine, The Economist, is an internationally famous registered trade mark.  The Economist.com logo which identifies the publisher’s website is also a registered trade mark, covering, among other goods and services, the electronic delivery of information.



Rayne Shoes was founded by Henry & Mary Rayne in London in 1885. Wildbore & Gibbons LLP were established two years later.

By the turn of the Twentieth Century Rayne had become London’s leading theatrical costumiers and supplied footwear to many leading actors and dancers of the day including Anna Pavlova, Nijinsky, the Diaghilev Ballet, Lili Langtry, George Edwards, Dame Madge Kendall, Marie Tempest, Evelyn Laye, and Jessie Mathews.

Wildbore & Gibbons LLP and Rayne Shoes have a long history of working together.


Frequently Asked Questions

Why should I use a Chartered Trade Mark Attorney?

What about confidentiality?

What makes a good trade mark?

Why should I protect my brand name and logo?

How much does it cost to protect my brand name and logo?

How can I protect my brand name and logo?

What is passing off?

Another business has the same name as me, what can I do about it?

How can I protect my website domain?

Another business has a very similar web domain, what can I do about it?

How can I defend my trademarks?